Another movie incompetently marketed into Oblivion by Bleecker St.
No, Jesse Eisenberg isn’t box office. He makes indie films, mostly. And the subject matter and rest of the cast was no automatic draw.
But people should have found it. That’s marketing.
Their Florida PR rep is the worst I deal with, blackballs me from their screenings. I still see their movies. Never had a beef with Bleecker St. She is blackballing me over some Film Arcade grievance from years ago. A real grown-up.
So I laugh a little at every bomb they release. The movies are sometimes good. But they never find their audience. Incompetent marketing. Especially here in Florida.
From Exhibitor Relations Co.
“Bleecker Street’s THE ART OF SELF-DEFENSE took a finger through the forehead, dropping -71% in just its 3rd week with $311k on 541 screens, $2M total.” https://twitter.com/ERCboxoffice/status/1155486640590032896?s=17
Movie Nation 