So it started life as a series of shorts, for Pepsi? Do I have that right?
Anyway, branding being what it is, dressing up basketball stars of today and yesterday in old man makeup as “street ball” legends — Kyrie, Reggie, Shaq, et al — is now a feature film due out June 29.
This was the stand-out trailer I saw at the theater Friday. Stand out as in “head scratcher.” But it could hit. There’s a youtube audience for those Kyrie videos.
Naturally, Tiffany Haddish has a supporting role. Not on the court.