First, we’re referring to it as a Melissa McCarthy comedy. Her “Bridesmaids” breakout and enduring TV series have made her a reliable comic brand. Yeah, Jason Bateman’s been reliably funny on the big screen for almost a decade, but when you’re hot you’re hot. And McCarthy’s hot.
Secondly, it’s a Seth Gordon film. He did a pretty good job with the dark and funny “Horrible Bosses.”
Third, it’s a February release. Not a January one, which would have been a “no confidence” vote. Coming out just before Valentine’s Day, it’s in prime position to drag in couples looking for comedy without “romantic” being attached to it. Rude and raunchy.
Fourth, reviews are embargoed by the studio until Friday. So that wipes out the whole “not a ‘no confidence’ vote” theory.
The trailers are funny. So fingers crossed.