I just love this trailer for the stop-motion animated “Boxtrolls”, which isn’t due out until next September.
Play up the hand-crafted nature of it, and show off the craft. The plot may be a hard sell, at this point. So just remind everybody that Laika (“ParaNorman”) is on the job, making the clay puppets, sewing the clothes, building the tiny sets. Because that’s what they do.