The long weekend, which stretches into into a midweek holiday with July 4 coming Tuesday, started out more promising for Universal’s “Despicable Me 3.”
Sure, the ads suggested zero laughs, and without the Minions, a “Cars 3” fate awaited.
But a better Friday ensured that it would open bigger than the $65 million “Cars 3” — an animated wake — managed. It’s just that the less than stellar reviews and bad word of mouth depressed the Sunday turnout. A movie projected to pull in $81 million+ fell off to $75 by midnight Sunday.
Ouch.
“Baby Driver,” on the other hand, has bettered early projections and done $30 million since Wed. Expect this one to hold, maybe ring in a few “Fast and Furious” fans who recognize a better car picture when they see one. $27 million was the top end of expectations Sat. AM.
“Transformers 5” plummeted, but barely edged “Wonder Woman” for third place — $17 to $16. Bad movie.
“The Beguiled” wasn’t all that, despite the Coppola Cannes acclaim. And the laughably limp Civil War chiller/thriller didn’t draw a crowd, either. Under $4 million, after opening wider this weekend.
“The House” couldn’t find laughs pairing Will Ferrell and Amy Poehler. $9 million is nothing to brag about with an R-rated comedy opening in a marketplace with no competition in that genre.
Next weekend, “Spider-Man: Homecoming” sucks up all the oxygen in the theaters, and we’ll get an idea is “Despicable” and Illumination can out-earn “Cars 3” and Pixar over the long run. “Cars” is over $120 and fading.