Saturday made it close to official. Luc Besson’s Scarlett Johansson sci-fi action pic “Lucy” will hit $44 million on its opening weekend, officially making a bankable star out of Scar-Jo, Avenger, hip indie film queen, now bodacious babe of the box office.
Brett Ratner’s “Hercules” did not bomb — $29 million is a pretty soft opening for a swords and (no real) sorcery epic. It’ll do OK here and abroad.
“The Fluffy Movie” opened reasonably wide, but the slow-footed thin comedy of Gabriel “Fluffy” Iglesias didn’t do that well — very weak per-screen opening. Yes, all the reviews praise him for being “genial” and “more a story teller than a comic.” We were just being nice. Yawn.
Woody Allen’s “Magic in the Moonlight” looks to have a whopping $22,000 average per screen on its 17 theaters. Bad movie, but Woody’s NYC/LA audience is showing up.
“Boyhood” and “A Most Wanted Man” did very well in the per screen averages, too. “Boyhood” is now on over 100 screens, and opens even wider next weekend.